Michigan CMO

Get the CMO marketing leadership you need

I am a seasoned Fractional CMO expert providing strategic guidance and hands-on support tailored to your business’s unique needs. 

Fractional CMO Marketing leadership that gets results

Michigan's #1 Fractional CMO AGENCY

Hi! My name is Mark Powers, and I am a Fractional Chief Marketing Officer (CMO) with Michigan CMO. With extensive experience in marketing, I specialize in helping businesses enhance their brand presence, streamline their marketing strategies, and drive growth. My goal is to provide expert guidance and support, ensuring that your marketing efforts align with your business objectives and deliver tangible results. Whether you’re looking to refine your brand voice, leverage digital tools, or create impactful campaigns, I’m here to help you succeed.

If you are a small or mid-sized company struggling with its marketing, don’t worry, this is a common challenge, and I’m ready to help solve it. As your Fractional Chief Marketing Officer (CMO) from Michigan CMO, I bring extensive expertise and tailored strategies to elevate your marketing efforts. Together, we will streamline your marketing processes, craft compelling messages, and implement effective campaigns that resonate with your target audience.

Let’s transform your marketing challenges into opportunities for growth and success.

I bring Precision, creativity, and innovation to your marketing strategy

Solving bigger problems and achieving unstoppable growth often requires strategic thinking and expert guidance. As your Fractional Chief Marketing Officer (CMO) I can be a valuable asset in this pursuit. By leveraging my expertise  your business gains access to seasoned professionals who bring a wealth of experience and perspective to the table without the commitment of a full-time hire.

I will help identify and tackle the most pressing challenges, from optimizing marketing strategies to enhancing brand visibility and customer engagement. With my strategic insights and tailored solutions, as your Fractional CMO I empower businesses to navigate complex landscapes, capitalize on opportunities, and drive sustainable growth. By partnering with a Fractional CMO from Michigan CMO, organizations can unlock their full potential and propel themselves toward success in today’s competitive market.

What is a
Fractional CMO?

A Fractional CMO is the part-time executive who runs your marketing team and is responsible for all of your marketing outcomes. A great Fractional CMO will find out what your goals are and what has worked so far, and create a comprehensive marketing plan to achieve those goals. Along the way, they will make sure your team is performing well and in good spirits. They’ll also put in the systems and processes to make your marketing department a reliable asset to your company. I’d love to hear what your goals are and help you reach them with marketing that gets results.

Mark Allan Powers, Fractional CMO

Mark Powers

WATCH! (0:58)

The Functional Marketing Workflow for Engaged Clients

Reese Serra

Founder & Attorney at The Private Firm

“Mark is a fantastic, creative, and dynamic individual who will work extremely hard to take your company’s marketing to the next level. Utilize his services with the confidence that you are getting the best”.

Let s Work Together

Half Day Consult

With a couple of weeks of prep via email and a 4-hour session together, I’ll put together the customer journey and essential next steps for your marketing department. During this time, I am going to delve into your target audience, analyze your current marketing efforts, identify areas for improvement, and outline a roadmap to enhance your overall strategy. By collaborating closely and leveraging my expertise, I will ensure that your marketing initiatives are aligned with your business goals and tailored to meet the needs of your customers. Let’s work together to drive success and achieve your marketing objectives.

Fractional
CMO

Having be as your Fractional CMO, you’ll receive a comprehensive marketing strategy tailored to your company’s specific goals and target audience. This strategy will include prioritized campaigns designed to maximize your ROI and drive sustainable growth. Additionally, I’ll be actively involved in working with your team on a daily basis to execute the strategy effectively. Whether it’s launching new initiatives, optimizing existing campaigns, or analyzing performance metrics, you can count on me to be fully committed to achieving our shared objectives.

 

Ongoing Advisor

With check-ins every other week, your team will stay on track and campaigns will continually improve. These regular meetings provide an opportunity to assess progress, address any challenges or roadblocks, and make necessary adjustments to optimize performance. By maintaining consistent communication and collaboration, you can ensure that your marketing efforts are aligned with your business objectives and continuously evolving to meet the needs of your target audience.

I'm passionate about elevating your marketing efforts

I’m passionate about elevating your marketing efforts to world-class standards because I understand the frustration of having ambitious goals for your company, only to be hindered by ineffective or time-consuming marketing strategies. With my extensive experience and a genuine love for solving marketing challenges, I thrive on guiding teams to success by leveraging their strengths. Let’s schedule a quick 15-minute call to explore how a Fractional CMO could be the perfect solution for your company’s needs!

Mark Allan Powers, Fractional CMO

Mark Powers, Fractional CMO

Your company's marketing should be a top priority with realistic expectations and budget alignment.

Mark Powers, Founder, MICHIGAN CMO

My promise to you

My commitment is to always provide efficient, effective, and ethical digital marketing. With me as your Fractional CMO, you can be assured that your brand is in the hands of professionals who genuinely care about your success.

Don’t let hefty agency fees hinder your growth. Experience digital marketing done the right way, and watch your business thrive without burning a hole in your pocket.

Contact Us

At Michigan CMO, we believe in the power of unified strategies. By seamlessly integrating multiple solutions, we offer intelligent marketing that transcends channels.

Headquarter

125 E. 3rd. Street, Ste. 100
Rochester, MI 48307
P: (586) 500-7681

QUESTIONS?

Very best opinions

What Clients Say

Mark is a fantastic, creative, and dynamic individual who will work extremely hard to take your company’s marketing to the next level. Utilize his services with the confidence that you are getting the best.
Reese Serra
Founder & Attorney at The Private Firm
Mark Powers is a visionary when it comes to Marketing Strategies and Creativity. He has a very good understanding of digital and social media marketing platforms. I have worked with Mark Powers and he has succeeded my expectations!
David Hannah
President & CEO
eFund Inbsurance
Mark is a true specialist in the digital marketing domain and possesses a keen understanding of how to align it with strategic marketing objectives and other marketing disciplines. He is extremely smart, direct in his communication and responsive to his "customers" in marketing, He a self-starter who sees what needs to be done and gets it done. Mark is an A-Player who I would I welcome the opportunity to work with again.
Claudia Zayec
Experian Automotive

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